John Williams, SVP and general manager, North America, at Ctera, spoke to Channel Partners about the company’s offerings and partner strategy.
Channel Partners: Tell us what customers love about your product or service. What’s the secret selling sauce?
John Williams: Our platform enables Ctera partners to launch, sell and manage a wide variety of cloud file services offerings. From office next-generation NAS to file sync and share/collaboration to backup and data tiering/archiving, Ctera’s versatile platform is very attractive to VARs, SIs and MSPs seeking to offer cloud file services with repeatable and predictable revenue streams.